In February 1926, the house of “Veuve de Philippe Hüther”, a watch merchant and producer, registered the trademark “The TUDOR” set up in Geneva for Rolex founder Hans Wilsdorf. In 1936, the house moved the brand to Wilsdorf and shortly following World War II, Hans Wilsdorf knew that the time had come to enlarge and create a unique identification of its very own. On March 6, 1946, he created “Montres TUDOR S.A.”, that specializes in models for both ladies and men. Rolex could guarantee the technical, design and functional attributes, alongside the dispersal and after-sales service.
“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”
A TUDOR watch is alive. Palpitates. Immersing you into the zone of micro-precision. The state of the art technology in all elements are relentlessly examined to the smallest detail… to the extremity of obsession. Study the motion. Esthetics and overall performance is integrated into every product, with the design for endurance as well as enjoyment. Visually appealing as well as stimulating to the mind, this precision mechanism will resist the rigors of time. Extraordinary substances, sturdiness and the power of design make every watch a completely unique item.
David Beckham is showcasing the Black Bay Bronze, a 43 mm diver's watch including the MT5601 TUDOR Manufactured Caliber, which was motivated by the brand's history. He also wears the Black Bay Chrono, a COSC-certified chronograph, with a column-wheel caliber that pays homage to TUDOR's diving and motorsports legacy.
David Beckham is showcasing the Black Bay Bronze, a 43 mm diver's watch including the MT5601 TUDOR Manufactured Caliber, which was motivated by the brand's history. He also wears the Black Bay Chrono, a COSC-certified chronograph, with a column-wheel caliber that pays homage to TUDOR's diving and motorsports legacy.
To exemplify Jay Chou’s bold and revolutionary spirit, TUDOR released a short movie in which he fearlessly drives a sports car on an famous oval racetrack in Montlhéry, France, in the end drifting through time. Motivated by the magical worlds Jay Chou is famous for creating, along with his artwork and epic '80s cinematic stories of time travelling, the movie ignites the discussions on how iconic images of history affects the creativity in today's watchmaking, music and alternative artistic forms. Chou’s most dedicated fanatics may also recognize an homage to an earlier movie,, wherein he portrayed an automobile fanatic.
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